SimsBlog: The Newspaper Reinvention Kit: 4 Easy Steps to Becoming the New News Organization

09/28/2009

The Newspaper Reinvention Kit: 4 Easy Steps to Becoming the New News Organization

See my paidcontent.org post on how newspapers can become the new news organization here.

Sep 28, 2009 6:53:25 AM

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Here's a Little Something for the Day After Labour Day Blues I've been discovering many advantages to being unemployed over the past few weeks (house is clean, more time for the gym, blood pressure is almost undetectable) and a big one is not having to go to work today, the day after labour day, the first day of school and the (un)official end of summer. So, to cheer up all you poor working stiffs, I give you the Phonographantasmascope. Enjoy!

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A Perfect Storm. Where are the Skillful Sailors? Newark mayor Cory Booker Tweeted an African proverb last week: “Smooth seas do not make skillful sailors.” Brilliant. And, disturbingly applicable to the current state of the newspaper industry. One has to wonder: how could floating along on margins of 20%, 25% even 30% and higher for the past couple of decades have created executives capable of fighting through a swell or two much less the perfect storm of recession, competition and structural change crashing down on them in 2009? Case in point, check out the Live Blog and supporting materials from the API’s recent summit on their news media...

Judy Sims

Just another mainstream media online exec trying to figure it all out.

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